If someone walked into your branch and said they had an idea that could grow foot traffic and business for your financial institution, would you listen?
Even if you did, what is the likelihood of actually executing? And successfully?
Leading the charge as a trailblazer in the industry, GECU had the guts, grit, and perfect partner to execute a co-tenancy branch model that landed them a huge return on investment.
Watch the whole story, see the branch, and find out why it works on our True Story page here.
